Media Release | 5 Dec 2016
In an effort to support victims of last week’s fires across the State of Israel, six Olim are donating ten of their products to families that have been affected.
The products they are donating include Judaica items such as a Laura Cowan Hanukkah menorah, a designer Ceremonie tea set, Reveal Cards, an exciting family card game, Jerusalem Soap Company’s artisan soaps, Etz Adin’s foot care kit and a designer makeup bag by Botanical Prints.
Thousands of people have been displaced from their homes after hundreds of houses have gone up in flames due to fires caused by either negligence or arson.
Contemporary Judaica designer and artist Laura Cowan, originally from Manchester, England, launched a collaborative effort with an additional five entrepreneurs. Each will donate ten products to create “We Care” packages for victims of the fires.
Miriam Lottner, raised in Orange County, California, a passionate female entrepreneur and veteran of Israeli tech decided to join this initiative saying “Watching so many families lose everything is just heartbreaking. I'm honored to be able to help bring a bit of joy back into the lives of these families by gifting them Reveal Israel and Reveal Chai. As the fires were burning, a friend in the US reminded me that Israel was once called a barren, desolate wasteland. We built it once, nurtured it, planted it and it is so clear to me that we as a nation will again. Gathering together as a group of moms to try to help bring a sense of normal back to these families is the least we can do.”
The “We Care” kits were designed to help victims feel cared for during these trying times and include a special gift for mothers.
“The women affected by these fires are so busy worrying about their children, their partners, and their homes. I am happy to be able to provide them with something that is just for them. And it means so much to me to be able to pamper them with something that I made!” says Allyson Marvin.
Laura Cowan is a contemporary Judaica designer and artist. Her online Judaica store is shaking up the traditional Jewish gift market and generating worldwide interest. Her design studio and workshop are based in Tel Aviv, Israel.
Laura Cowan +972546267256 | firstname.lastname@example.org
Further information about the 6 entrepreneurs
LAURA COWAN (Originally from Manchester, England)
“It has been hard to watch fires devastating homes and families this week in Israel. I wasn't sure how I could help, and then I had an idea. I spoke to 5 colleagues and we each decided to donate 10 products and make 10 "Welcome Home" packages. It will include my Judaica items such as a Hanukkah menorah or a mezuzah, a designer tea set from renowned tea company Cérémonie Tea, a card game for all the family from Reveal Cards, artisan soaps from Jerusalem Soap Company, a pampering foot care kit from Etz Adin and designer make up bags from BotanicalPrint.
Contemporary Judaica designer and Jewish artist Laura Cowan began her career in London after graduating in Silversmithing and Jewellery at London Guildhall University. She now brings her unique ideas to the field of Judaica, working from her design studio and workshop in Tel Aviv, Israel.
Laura's fresh ideas contribute to a new wave of exciting Judaica design, shaking up the traditional Jewish gift market and generating worldwide interest. Her work is exhibited in galleries and museums around the world. Laura is donating an assortment of candlesticks, a menorah and a mezuzah to families affected by the fires".
EFRAT SCHORR (Originally from Silver Spring, MD, USA)
“The women affected by these fires are so busy worrying about their children, their partners, and their homes. I am happy to be able to provide them with something that is just for them. And it means so much to me to be able to pamper them with something that I made! We are donating a tea gift with wooden tea box, filled with Cérémonie teas and herbal infusions and a teapot. There is so much to do to help a family who has lost their home, we hope that a cup of tea will give them a momentary break from it all.”
Cérémonie Tea lies at the modern crossroads of the ancient spice route. We travel the globe to collect our tea ingredients: whole tea leaves from the finest tea gardens, along with spices, herbs, and flowers, which combine to create our classic tea and herbal flavors. No other beverage is as tied to ritual as tea. At Cérémonie, we honor those rituals and the ceremonies of the past with our modern interpretation of the traditional tea culture. Established in 2003, Cérémonie has redefined the Israeli tea market by introducing whole leaf teas, wrapped in eye-catching designs. Cérémonie is now expanding worldwide to enable customers around the globe to enjoy our gourmet tea experience.
SHOSHANA RUBLI (originally from Morristown NJ, USA)
Artisan Soap maker Shoshana Rubli, is the founder of Jerusalem Soap Company. She creates luxurious, natural soaps which are filled with the finest local ingredients including rain water, dead sea mud, pureed Medjoul dates, pomegranates, olive oil, goat’s milk, and more. Jerusalem Soaps are a piece of Israel and her way of sharing this beautiful place with those who long to be here. Jerusalem Soap is available online at www.jerusalemsoapcompany.com and in select boutiques worldwide. Shoshana Rubli is honored to donate 30 of her handcrafted bars, including Eden Floral Fruit Infusion, Rise + Shine Espresso and Desert Oasis Aloe + Cucumber bars to the families who have been victimized by these recent acts of terrorism.
Her message to the families in crisis: “We will rebuild and we are never alone.”
SUZANNE TAMAR DEKEL (originally from The Netherlands)
The best of Israel's nature transferred to luxurious fabrics using a technique called eco-printing or botanical print. Each piece of silk or cotton shows delicate leaves of local trees and shrubs.
These fabrics are then hand sewn into bags, tallit sets, scarves and challah covers, making each product a unique piece and handmade product of Israel for generations to use, wear and treasure.
Suzanne’s work is shown in renowned Judaica stores and museums worldwide. Suzanne is donating hand crafted make up bags.
MIRIAM LOTTNER (Originally from Orange County, California)
Miriam Lottner is a world renowned content expert, mentor, blogger and entrepreneur. She is also the force behind Reveal Cards - the all new location based family card games. Miriam is a veteran of Israeli tech, and a photographer since the early 90’s who combined her passion for travel with her love of historical trivia and created the most popular Israeli games of 2016.
In Reveal Chai/Megalim et Yisrael -Players explore 73 different locations throughout the country using match, quiz and spin components. 90 double sided play cards, original photographs and hours of fun. Miriam is passionate about helping women achieve their professional goals and serves as a mentor to various start-up initiates and female entrepreneur organizations.
“For every family - home is your safe place. Where you collect at the end of every day and make the world right again. Watching so many families lose everything is just heartbreaking. I'm honored to be able to help bring a bit of joy back into the lives of these families by gifting them Reveal Israel and Reveal Chai. As the fires were burning, a friend in the US reminded me that Israel was once called a barren, desolate wasteland. We built it once, nurtured it, planted it and it is so clear to me that we as a nation will again. Gathering together as a group of moms to try to help bring a sense of normal back to these families is the least we can do. “
Miriam is donating ten games
ALLYSON MARVIN (Originally from Austin, Texas USA)
I will be donating 10 Rejuvenating Foot Care Kits http://etsy.me/2gssmAxAllyson Marvin, the face behind Etz Adin, creates natural baby and body products in small batches from her home in Central Israel. Each batch is made with quality, natural ingredients that include natural oils, organic dried herbs, and high-quality essential oils. Each ingredient is selected for its natural properties to enhance well-being, to promote health and healing, and nourish your body. All of the products are gentle on your body, your baby, and the environment.
Refresh and rejuvenate your feet with our natural Rejuvenating Foot Care Kit. This kit combines exfoliating peppermint Sugar Foot Scrub with our popular Rejuvenating Foot Cream to keep your feet looking and feeling good all year round!
1) Sugar Foot Scrub: Made with organic brown sugar, organic olive oil, and essential oils, this foot scrub gently exfoliates, softens, and smooths while fighting bacteria, fungus, and foot odor.
2) Rejuvenating Foot Cream in Peppermint: rich, healing and rejuvenating cream made from cocoa butter, shea butter and other natural ingredients heal cracked heels, hydrate and soften dry skin, and rejuvenate tired feet Tea Tree and Peppermint essential oils cool and refresh while reducing itchiness and inflammation, and killing odor-causing foot fungus.